Branding / Re-Branding

The brand, whether a corporate identity or product name needs to provide a consistent, market focused experience, promoting difference and personality. The call for change often reflects the need to realign with changing markets, mergers and acquisitions or the need to create sub-brands for new services.

Ibis Marketing helps organizations of all sizes to better understand the repositioning process and the exciting opportunity brand introduction brings. We start by understanding your business, your market and your main competitors in order to create a point of difference in your appearance and marketing message - we develop your USP.

Our creative designers will then create your visual branding using consistent colours, typography and application across printed communications and online applications, creating a unified presence for a business identity that will be easily identified among its competitors.